Hayward WI - In northern Wisconsin, it is very difficult to find a local merchant services provider, merchant services agent or merchant services ISO (independent sales office). The ISO agents are from Minneapolis MN, Green Bay Wisconsin or Milwaukee Wisconsin.
That's quite the haul if you're located in Eau Claire Wisconsin, Rice Lake Wisconsin, Hayward Wisconsin, Minocqua Wisconsin, Ashland Wisconsin or even Duluth, Minnesota.
Fortunately, Inc 5000 powerhouse, Electronic Payments Inc., has recently provided an opportunity for ISO Agent, Curtis DeCora, to launch Electronic Payments Lake Superior to service northern Wisconsin.
Electronic Payments Lake Superior is a new sales office under the Electronic Payments umbrella. Electronic Payments is an Inc 5000 5X Honoree and recently featured in Inc magazine for the massive growth experienced in the most recent years.
Electronic Payments Lake Superior is owned and operated by Curtis DeCora, a tribal member from the Lac Courte Oreilles Band of Lake Superior Chippewa and 40-under-40 Award winner from the National Center for American Indian Enterprise Development, as well as recipient of the Service Excellence Nomination from the Wisconsin Department of Tourism, Northern Wisconsin's Local Businessperson of the Year Award by Alignable, award-winning author, and multiple award winner for digital marketing services.
Credit Card Processing Services
Any company will process your payments on a flat rate like Square, Paypal, Stripe or even GoDaddy. You'll experience an effective rate of 5%+. Some will tell you to add a 5% charge to your receipts to ensure that you're "passing the fee" to your customers. Unfortunately, there are a lot of non-compliant practices that are misleading merchants like you and me into $1,000 to $5,000 fines from Visa, Mastercard or Discover.
Where the rubber meets the road isn't placing credit card terminals and processing your payments. In 2023, the rubber meets the road with compliance, security, and payment optimization.
What does all of that mean?
Compliance with your technology, compliance with your electronic transactions, ensuring that you're following the guidelines set forth by Visa, Mastercard and Discover.
Security in ensuring that you're PCI Compliant. PCI = Payment Card Industry. This includes protecting your customer's data with properly encrypted technology, devices, and software. It goes beyond swiping a card in 2023, as too many instances have occured where a business didn't upgrade their technology and were subject to "friendly fraud" and legit fraud. We won't get into the hacking of payment devices and networks - but that all comes down to lack of upgrades in software and technology. Their payment partner was not on the ball and helping them get the most recent upgrades and protection.
Anyone can get you a free terminal and process your payments. Can someone actually provide you an in-depth and detailed assessment on where you can save the most money within your processing fees and pricing program. This is where the payment optimization comes into play. If you're a business with a $300 ticket, and a business with a $30 average ticket - you should not be paying the same 3.5% + $10 across the board. Payment Optimization is finding out where you can save on your processing fees. Obviously the higher ticket provides lower processing fees. Roughly 50% of our clients are paying 0% with the new Dual Pricing Strategy, and other opt to utilize the Interchange Plus model and enjoy some of the lowest fees in the industry.
Don't be fooled by the competitors mentioning rates as low as 0.05% - we give you a detailed breakdown of your transactions, card spread and which cards you currently see most often and create a program specifically tailored to your business.
Point of Sale Systems
Another great solution provided is the exclusive product line from Electronic Payments. Exatouch POS is an all-in-one feature rich point of sale solution that is extremely affordable, easy to use, and has in-house technical support. That's right. No 800# to call, you can contact Electronic Payments Lake Superior directly for immediate support, and if you need escalation to a Product Success Specialist. The Product Success Specialists literally program, set up and deploy your Point of Sale System to the exact specifications before it is shipped to your business. If anyone knows how to fix an issue, it will be those who programmed and set up your POS system.
The Exatouch is extremely user-friendly, supports the Dual-Pricing Strategy, accepts all form of payments including EMV and contactless, includes menu and inventory management, employee management, customer management, allows mobile payment processing, next-level reporting for sales and taxes, among various other features.
Whether you simply need a payment device to accept cards, or a full feature Point of Sale system, we have something for everyone. Smart Terminals are the newest craze as they provide the benefits of a Point of Sale system with the convenience of a handheld device you can bring tableside or hand to the customer to complete the transaction.
Local Support and Services
There's just something about knowing that you have a local individual to drop by from time to time to check in with you regarding questions, and/or chat about new features or how to integrate a new application into your current setup. Instead of getting links to schedule zoom sessions, you can enjoy the personal face-to-face experience of a local individual This is what Electronic Payments Lake Superior brings to the table. We're not just swinging in to sell you on something, only to never see you again, and/or lock you into a devious contract.
We're your neighbor, we live, work and play in the very neighborhoods we provide services to. This is the cornerstone of what makes Electronic Payments Lake Superior your best bet for a payment processing partner in the Lake Superior region. If you enjoy devious contracts, 800 #s, and over paying on your processing fees without little to no help with understanding how to properly set up your pricing program to ensure you're not paying the fees - we have you covered.
Grow Your Business
Very few payment processing companies will talk about how payment technologies can help you grow your business. Our payment technology can help you integrate customer loyalty and patronage programs into your daily operations. Track your customers sales and reward them for repeat visits. Businesses are growing by as much as 25% with a strong customer loyalty and rewards program.
Industry standards indicate that repeat business accounts for up to 65% of your total revenue. That implies that we're constantly chasing 35% with costly advertising, marketing, and promotional programs that may include newspaper, radio, visitor guides or other costly mediums. Additionally, it is 500% more costly to find a new customer than it is to keep a current customer happy and coming in repeatedly.
These are the statistics your payment partner should be sharing with you, and helping you come up with programs to help reduce your expenses associated with bringing customers in through the door.
Come Grow With Us
Located in Hayward Wisconsin, Electronic Payments Lake Superior is your local trusted resource for payment technology, integrations, compliance, security and payment optimization.
We would love to sit down with each of the businesses from Rice Lake Wisconsin north to Ashland Wisconsin and talk about some of the options available to you. This includes providing you with accurate information pertaining to the payment card industry and how you can utilize electronic payments in the form of credit cards, debits cards, gift cards, and check acceptance to help grow your business, mitigate your risk, and leverage customer data to deploy actionable marketing campaigns to inspire repeat customers. The list goes on.
Electronic Payments Lake Superior
Serving the Lake Superior Region
Services & Solutions
Credit Card Processing
Point of Sale Systems
Bars & Taverns
Retail and Shopping
Lodging and Hospitality
Food & Beverage
Electronic Payments Lake Superior
10767 Nyman Ave
Hayward Wisconsin 54843